Features And Opinion

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Internal comms celebrated at CIPR #insidestory awards

Ten to 15 years ago, internal communications was a little-known subset of corporate comms. From its roots in the internal magazines and newsletter managers of…
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Poor managerial communication leads to loss of talent

Poor relationships between employees and their managers are one of the top reasons given by people considering leaving their jobs, shows a survey from Towers…
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State of the Profession report reveals extent of pay gap in PR

The CIPR’s State of the Profession 2015 report includes an in-depth study of the gender balance and equal pay issues that affect the PR industry. Rather than…
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The strengths of social

As a communications tool, social media is not necessarily the most effective for generating sales and instant profit, but it is useful for building brand…
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Inaugural EVCOM Screen Awards nominees announced

Known to the world for 26 years as the IVCA Awards, this year’s marks the arrival of the EVCOM Screen Awards, the first of the EVCOM-branded awards events. The…
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Mobile's up, but so is bounce rate

Mobile browsing is on the increase, but that can mean even less time to get a message across due to higher bounce rates and lower sessions and pages per visit.…
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Employer Brand Management survey for the UK & Ireland

An organisation is defined by its employees, who are in turn shaped by their employers.

A large portion of a brand's identity derives from its staff, which is why it is so important to manage and measure your employer brand. A strong employer brand can lead to attraction of new talent, but it can also help to retain current staff and to maintain a productive internal culture.

This survey aims to gain a better understanding of employer brand management in the UK and Ireland. Through collaboration with Communicate magazine, Emperor, a corporate and brand communications agency, and Rethink Group, a recruitment and talent management services company, are hoping to discover where businesses and organisations are succeeding at employer brand management and where there's still room for improvement. The survey will also measure whether professionals understand employer brand management and consider it to be a priority. 


Whether you work directly in employer brand management, internal communications, human resources or in brand communications more generally, please fill out the survey below and be in with the chance of winning an Apple Watch in 2015.

An in-depth article analysing the survey results will appear in the May issue of Communicate magazine. Subscribe to the iPad edition here.

The survey results will also be announced at the Corporate Reporting, Human Capital and the Intangible Asset conference on 15 May.

Please choose the survey on the left if you operate in the UK or click on the right hand button if you are based in Ireland. 

      UK Survey          


    Ireland Survey



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